Virtual Service Provider
Leave the Daily Administration to B2B Customers
Scaleable operator-managed corporate Wi-Fi and LAN. Operators can leverage ONE infrastructure and SSID while still allowing each of their B2B customers to act as a virtual service provider, handling the daily IT operations of their own business or residential customers. This is an excellent complement to our Operator Managed Guest Wi-Fi solution.
Watch this video to get an overview of the Enea Aptilo SMP Virtual Service Provider (VSP) functionality.
With Enea Aptilo SMP Virtual Service Provider (VSP) innovation, the operator gets a standardized and scalable way to sell managed corporate LAN and Wi-Fi services directly and through channels. Operators can offer a standardized network infrastructure with one SSID to their B2B customers. Through Virtual Local Area Network (VLAN) technology, each B2B customer acts as a Virtual Service Provider. The B2B customer handles the daily operations towards their own business or residential customers (tenants). Tenants get a private Wi-Fi network with secure access to internal networked resources such as printers and servers. It’s just as if they had their own network.
Enea Aptilo VSP is ideal for working with verticals such as Real Estate, Co-Working Offices, Apartments (MDU), and Shopping malls.
B2B Wi-Fi Services on Two Levels
Enea Aptilo SMP Virtual Service Provider offers an unprecedented uniform and scalable way to sell managed Wi-Fi and LAN services to business customers. This is a two-level B2B service where the operator sells managed Wi-Fi and LAN services to their B2B customers, which sell these services to their customers (tenants). These three actors then share the administration of the service in a very effective manner.
Opreator – B2B Customer – Tenants
Sharing the Daily Administration
The Operator
Administers and maintains Wi-Fi hardware, LAN, and Virtual LAN (VLAN) identifiers.
Operator’s B2B Customer – the Virtual Service Provider
Sells the IT service (Wi-Fi and LAN) to their business and residential customers (tenants) and maps the correct VLAN identifier to each tenant.
Tenants – the Customer of the Virtual Service Provider
Administer their users.
Reaching the Mass Market
There is a huge potential for operators to offer managed Wi-Fi and LAN services. Some 90% of all businesses in the US have less than 20 employees, and it is the same around the world. These small businesses would be the ones to benefit the most from a managed IT service. However, it is impossible to reach profitability for this mass market. The cost of sales and maintenance of the service is too high.
What if the operator could move the sales and daily operations to other companies?
Think about it, companies such as co-working offices ’aggregate’ many small businesses. By offering managed IT services to them and letting them take care of the daily operation for their customers (tenants) as virtual service providers, you will open up a large part of the mass market of small businesses.
Optionally operators can offer a shared Guest Wi-Fi service as an additional service.
Small Business Aggregators
Service providers can use the Enea Aptilo SMP Virtual Service Provider innovation in many ways, but operators should focus on the ’small business aggregators.’ Here are a few good examples of a target market for our virtual service provider solution.
Real Estate owners can provide a managed private network service to their business customers just as they provide other amenities such as water and electricity.
Co-working offices can provide networks as a service. This is ideal as tenants, the companies that rent office space, can quickly grow and always have their virtual network at hand.
Exhibition centers can benefit from the software-defined flexibility and quickly provide a virtual private network to exhibitors.
Shopping malls can provide virtual private networks to stores for cash registers, printers, and electronic billboards on the same infrastructure used for visitors’ guest Wi-Fi.
It is also possible to reach the residential market. Companies running apartments (MDUs) can provide a managed Wi-Fi service to families. A helpful feature, in this case, is the hierarchical account structure in the Aptilo Service Management Platform™ (SMP), where family members and their devices can be arranged hierarchically under the same primary account. They can even share the same data quota.
Workload Versus Benefits
The table above summarizes the workload and benefits for the three actors in the virtual service provider concept. The key is the optimal distribution of the daily administration of the service. The tenants can enjoy a managed IT service profitable for the operator and the virtual service provider. Everybody wins.